Being Outranked By Self-Promotional "Top xxxxx" Listicles on Google?

   There are many low quality / self promotional "top xxxxx" listicles (list articles) ranking well on Google (not just for "top xxxx" searches). Some of these listicles are also used in AI Overview & Google Knowledge Graph citations too. I was (to the best of my knowledge) the first person to write about the self promotional listicle as a SEO / GEO technique:  see https://www.seolondonsurrey.co.uk/blog/quality-issues-in-some-google-knowledge-graph-results & https://www.seolondonsurrey.co.uk/blog/quality-webspam-issues-in-some-google-ai-overviews . Note Bing also displays "top xxxx"-type list results generated using Artificial Intelligence from multiple "sources around the web" for some queries in a similar way to Google's Knowledge Graph (with some of the same citations used by GOOG for similar queries).

   See first page of SERPs on Google from my browser for a search for "[redacted] agencies london" with 5400 monthly search volume with the listicles highlighted:

  It is possible to report low quality content in all it's forms to Google via https://lnkd.in/eJrr9euu including paid / sponsored links to this content. See GOOG's guidance on what constitutes "high quality reviews" here: https://lnkd.in/eaBjsnHg 

 In Google's Search Quality Rater guidelines it refers to "low quality pages" with "Low Added Effort / Value" content.