Being Outranked By Low Quality "Top xxxxx" Listicles on Google?

   There are many low quality "top xxxxx" listicles (list articles) ranking well on Google (not just for "top xxxx" searches). Some of these listicles are also used in AI Overview & Google Knowledge Graph citations too: see https://www.seolondonsurrey.co.uk/blog/quality-issues-in-some-google-knowledge-graph-results & https://www.seolondonsurrey.co.uk/blog/quality-webspam-issues-in-some-google-ai-overviews . Note Bing also displays "top xxxx"-type list results generated using Artificial Intelligence from multiple "sources around the web" for some queries in a similar way to Google's Knowledge Graph (with some of the same citations used by GOOG for similar queries).

   See first page of SERPs on Google from my browser for a search for "[redacted] agencies london" with 5400 monthly search volume with the listicles highlighted:

  It is possible to report low quality content in all it's forms to Google via https://lnkd.in/eJrr9euu including paid / sponsored links to this content. See GOOG's guidance on what constitutes "high quality reviews" here: https://lnkd.in/eaBjsnHg 

 In Google's Search Quality Rater guidelines it refers to "low quality pages" with "Low Added Effort / Value" content.